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On March 10, 2014, Google launched the Google Apps Referral Program, which offers participating individuals a $15 referral bonus for each new Google Apps user they refer. Later that year, Google announced that the free version of Google Apps would no longer be available to new customers. On March 28, 2012, Google launched Google Vault, an optional electronic discovery and archiving service for Google Apps for Business customers. A flexible billing plan was also introduced, giving customers the option of paying $5 per user per month with no contractual commitment. On June 9, 2009, Google launched Google Apps Sync for Outlook, a plugin that allows customers to synchronize their email, calendar, and contacts data between Outlook and Google Apps. On October 3, 2007, a month after acquiring Postini, Google announced that the startup's email security and compliance options had been added to Google Apps Premier Edition.

Surprisingly iOS Drive works better than Androids version

Photos uploaded using the "saver" quality setting before June 1, as well as Google Docs, Sheets, and Slides files that were not modified after June 1, continued to be exempt from storage quotas. Chromebook users can obtain 100 GB of Google Drive storage free for 12 months as long as the promotion is activated within 180 days of the Chromebook device's initial purchase. Google Drive offers various tiers of storage starting with a free tier of 15 GB for individual users with options to purchase additional storage tiers for users and organizations available. In July 2017, Google announced their new downloadable software, Backup and Sync, for individual users of Google Drive. In June 2017, Google announced that a new app called Backup and Sync would replace the existing separate Google Drive and Google Photos desktop apps, creating one unified app on desktop platforms.

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In July 2021, Google Drive for Desktop, a new app for Windows and Mac, was released replacing "Backup and Sync" and "Drive File Stream". Its main function is for the user to be able to set certain folders to constantly sync onto their Google Account's Drive. It was made mainly to replace the Google Drive desktop app, which was discontinued.

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The data is unencrypted and reencrypted with 128-bit Advanced Encryption Standard (AES) when it reaches Google. As of 2025, Google Drive offers 15 gigabytes (GB) of free storage that's shared by Drive, Gmail and Google Photos. Google Drive's search feature can filter results by keyword, item name, file type, date modified or owner.

Customers

For example, if a user dictates the sentence, "Find my sales presentations from last May," Google Drives' search function will only return files that match that criteria. Popular features include a robust search function that's supported by machine learning, and the ability to extend Google Drive functionality with third-party apps and browser extensions. Files accessed through the web app live betico entirely in the cloud unless they are manually downloaded.

A flexible billing plan was also introduced, giving customers the option of paying $5 per user per month with no contractual commitment.
Drive Enterprise also allows users to access and collaborate on Microsoft Office files and 60+ other file types.
In February 2017, Google integrated Drive and the Google Search app on Android, letting users search for keywords, switch to an "In Apps" tab, and see any relevant Drive files.
Google delivers 24/7 phone support to business users and has guaranteed 99.9% uptime for its servers.
Google announced an edition for schools, then known as Google Apps for Education, on October 10, 2006.
The three access levels offered are "can edit", "can comment" and "can view".

In a CNET report, Zack Whittaker noted that "the terms and service have come under heavy fire by the wider community for how it handles users' copyright and intellectual property rights". The Android version of Google Drive has been criticized for requiring users to individually toggle each file for use offline instead of allowing entire folders to be stored offline. He wrote that Drive was "a great addition to Google armory of apps and everything does work seamlessly", while again criticizing the interface for being "confusing" and that the file view was "not quite intuitive enough" without file icons. In September 2016, Google announced Team Drives, later renamed Shared Drives, as a new way for Google Workspace teams to collaborate on documents and store files. It includes unlimited storage and support for individual files up to 5 TB in size in addition to full encryption. Google Drive allowed users to share drive contents with other Google users without requiring any authorization from the recipient of a sharing invitation. Although Google has a 99.9% uptime guarantee for Google Drive for Google Workspace customers, Google Drive has suffered downtimes for both consumers and business users. In March 2017, Google announced that Google Drive had 800 million active users. On September 21, 2015, it was announced that Google Drive had over one million organizational paying users. On October 1, 2014, at its Atmosphere Live event, it was announced that Google Drive had 240 million monthly active users.

The Jamboard is connected to the cloud, and enables people in different locations to work together in real-time through multiple Jamboards or connected remotely through a smartphone companion app.
Google Drive's search feature can filter results by keyword, item name, file type, date modified or owner.
The features are currently available to users with Google One AI Premium or organizational users with the Gemini Business, Enterprise, Education, and Education Premium add-ons.
Regarding Google Drive's computer apps, he stated that the option in Settings to synchronize only specific folders was "powerful".
The Cloud Search mobile app features "assist cards", described by Google as "a new way to help you find the right information at the right time. Using Google's machine intelligence technology, these cards can help you prepare for an upcoming meeting or even suggest files that need your attention".
To save documents, photos and other content in Drive, the user must first create or sign into a Google account.
A Description field is available for both files and folders that users can use to add relevant metadata.

Further enhancements came, on June 25, 2007, when Google added a number of features to Google Apps, including mail migration from external IMAP servers, shared address books, a visual overhaul of Google Docs and Google Sheets, and increased Gmail attachment size. Google announced an edition for schools, then known as Google Apps for Education, on October 10, 2006. Available for free as a beta service, it included Gmail, Talk, Calendar, and the Page Creator, which was later replaced with Sites. From February 10, 2006, Google started testing a version of the service at San Jose City College, hosting Gmail accounts with SJCC domain addresses and admin tools for account management. The suite was first launched in February 2006 as Gmail for Your Domain, before being expanded into Google Apps for Your Domain in the same year, later rebranded as G Suite in 2016, then rebranded again in 2020 as Google Workspace. Depending on edition Google Workspace may also include the digital interactive whiteboard Jamboard and an option to purchase add-ons such as the telephony service Voice.